Souleymane, Camara and Nocera, Jose Abdelnour (2010) Validating cultural and contextual traits of a collectivistic community. In: Cultural Attitudes towards Technology and Communication 2010 Proceedings of the Seventh International Conference on Cultural Attitudes towards Technology and Communication Vancouver, Canada, 15-18 June 2010. School of Information Technology Murdoch University, Murdoch, pp. 331-340.
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Abstract
Sub-Saharan African communities are classified as collectivist
societies. But, what exactly is meant by collectivism and to what extent
individuals adhere to this given the differences in their socio-economic
conditions? This paper is an empirical exploration of the contextual and cultural
traits of a rural sub-Saharan African community in order to facilitate their
interpretation towards technology design and adoption. Card sorting is used to
validate and make explicit contextual and cultural traits previously identified
during interviews. It is a confirmation of the collectivist nature of these cultures
with more details such as eagerness to confirm personal views and requirements
with that of the group in order to save “face”, among other traits.
| Item Type: | Book Section |
|---|---|
| Subjects: | Cultural Attitudes Towards Communication and Technology, Proceedings > CATaC Conference 2010 |
| Depositing User: | sandra subito |
| Date Deposited: | 06 Dec 2020 15:58 |
| Last Modified: | 06 Dec 2020 15:58 |
| URI: | http://sammelpunkt.philo.at/id/eprint/3558 |
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